The Bear House, a Bangalore-based contemporary men’s apparel brand specialising in smart casuals, launches an emotionally charged campaign this Father’s Day.
The campaign encourages fathers and children to express their love through something as simple, yet powerful, as a hug—because fathers don’t hug very often, but when they do, it feels like the best hug in the world.
With this initiative, The Bear House sparks a fresh, heartfelt conversation around emotional connection and physical affection between fathers and their children.